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Comparison-Shopping Tools Lure Travelers
USA Today
October 17, 2003


"By contrast, SmarterLiving.com and TripAdvisor are established, content-driven sites that have earned an online reputation for helping travelers research their trips. Their new features, which allow travelers to plug in dates for a specific hotel stay or an airline itinerary once and compare rates on several booking sites, 'are the next step,' Jupiter Research travel analyst Jared Blank says. Unlike SideStep, a popular travel price comparison tool that must be downloaded to a user's computer hard drive, TripAdvisor's QuickCheck and SmarterLiving.com's Booking Buddy are Web-based."